On Friday, I described the neuroscience regarding the importance of maintaining focus. Brain research confirms that we can shape how our brains operate and perform by training them to focus intently on the desired end-result. To do this with the most positive results, we must help the brain stop doing what its oldest parts are trying to do-- keep us alive!
You see, above all else, the brain's primary purpose is to keep us from dying. How? The brain does this by focusing on what can go wrong; by focusing on the dangers; by focusing on the obstacles; by focusing on the negative. This is the brain's default position.
But, unlike other animals, we have this enormous cerebral cortex that surrounds the oldest part of the brain (the lymbic system). If we always give in to the danger signals that the lymbic system is sending out, we'd rarely take chances, innovate, face rejection, or progress in our development.
Here's an example of how performance can be enhanced by training the brain to filter out obstacles and focus on the goal at hand:
I've been mountain biking for the past 14 years. I'm by no means an expert, but I get by. The first thing anyone learns in mountain biking technique 101, is that your bike will go where your eyes are looking. If your eyes are looking at a tree, you'll hit the tree. If you're looking at a rock, you'll hit the rock.
Now, your brain actually wants to look at the rock... it's literally screaming at you... "There's a rock you idiot! You'd better look at it...and while you're at it, slow down for crying out loud!"
There are some people who will never progress in single track mountain biking, because they can't train their minds to not look at the rock. The people who become proficient bikers, are able to train their brain, over time, to focus ahead, around the upcoming curve, toward the open trail...to where they really want to go.
This task takes discipline and repetition. Soon your brain has realized, "I am not only staying alive by looking beyond the trees and rocks, I'm having pleasure and success by doing it this way!"
I've heard this same principle applies to race car driving. At those speeds, you can't look at the wall. If you do, you're dead!
Success for you and those you manage is no different. If your team is constantly looking at the obstacles, you'll inevitably hit them, head-on. Likewise, if you're constantly looking at the "bad market," you'll be dragged down by it.
Success comes to those who can train their team (self included) to look toward the vision, the goals, and the opportunities. A culture built on this mind-set, is one that will survive and thrive, while the "others" out there will continue to hit trees...
A clinical psychologist, I'm interested in the mixed up way the human mind controls attention. On the one hand, we're designed to use intelligence and experience to determine how we should focus our attention. On the other hand, because of primitive wiring that remains, we are readily distracted by things that don't really merit our attention. In light of the incredible benefits we can achieve by keeping our attention focused on whatever matters most, I've made it my life's work to use technology to enable people to have greater control over their own attention. The results of my efforts are at http://habitchange.com.
Posted by: Steve Levinson | May 29, 2009 at 08:36 AM